Study Advertising and Public Relations in Germany: programmes, fees and entry requirements

Germany has 7 undergraduate programmes in Advertising and Public Relations at 6 universities in 6 cities. At public institutions EU students typically pay no tuition fee; non-EU students €3,000 a year (€0–€3,000).

Always check current information on the official website of the university before you apply.

All Advertising and Public Relations programmes in Germany

ProgrammeUniversityCityLanguageLengthEU fee / yearNon-EU fee / year
Crossmedia-Redaktion / Public Relations (CR) BachelorHochschule der Medien StuttgartStuttgartGerman3 yr€0€3,000
Crossmedia-Redaktion / Public Relations (PR) BachelorHochschule der Medien StuttgartStuttgartGerman3 yr€0€3,000
Medienmanagement und Digitales Marketing BachelorHochschule Fresenius Heidelberg – staatlich anerkannte Hochschule der Hochschule Fresenius für Internationales Management GmbHHeidelbergGerman3 yr——
Informationsmanagement und Unternehmenskommunikation BachelorHochschule für angewandte Wissenschaften Neu-UlmNeu-UlmGerman3 yr€0—
Kommunikationsmanagement BachelorHochschule Osnabrück (Lingen (Ems))Lingen (Ems)German3 yr€0€0
BWL/Marketingkommunikation und Digital Marketing BachelorHochschule Pforzheim - Gestaltung, Technik, Wirtschaft und RechtPforzheimGerman3 yr€0€3,000
Kreatives Schreiben & Texten Bachelor of Arts (B.A.)SRH University of Applied Sciences Heidelberg (Berlin)BerlinGerman3 yr——

How admission works in Germany

Some programmes have open admission; others have fewer places than applicants (numerus clausus), where the school-leaving grade (1.0 is best, 4.0 worst) and waiting time decide. Medicine, Dentistry, Veterinary Medicine and Pharmacy are allocated through hochschulstart.de. Foreign school certificates are checked (often via uni-assist); if the certificate gives no direct access, a year at a Studienkolleg and the Feststellungsprüfung exam are required. German-taught programmes require German at DSH-2 / TestDaF 4 level.

See also: Study in Germany · Advertising and Public Relations in other countries

Sources

How the figures are collected and calculated: Data and sources.